Every dot here is a real fragment pulled from my records — job titles, cities lived in, books read, blog posts, essays written — classified by Craft, Systems, Scale, Wonder, Passage, Kinship.
This is a playful way I found to collect many elements of my life that represent the professional I have become.
In 2006, Jonathan Harris and Sepandar Kamvar built We Feel Fine, an "emotional search engine" that crawled the web's blogs for the phrase "I feel," turning millions of strangers' feelings into a swarming, searchable field of colored particles. This piece borrows that form.
20+ years building revenue engines and go-to-market systems from the ground up — as a startup co-founder, enterprise B2B sales leader, and marketing function builder. Executive MBA, Rotman School of Management, University of Toronto.
PMP (2019) · PMI-ACP (2020) · PSPO I (2021)
Advertising taught me the story. Spin taught me the system. Nrolled taught me how to build. Rotman gave the whole thing a name: business design.
"Lightly, with wings, it's easier to get from one point to another" — from an essay I wrote in 2022, about wrestling with being a generalist in a world built for specialists, and doing it anyway.
This is my case file, made from my own material — not a claim about myself, but the evidence for it.
This is Rodrigo's universe. Or a part of it, at least.
Every dot inside is real: a career passage, a city I lived in, a year's book count, a blog post, a job, a belief, pulled from my records.
Click a dot to open it. Search to narrow the field. Murmurs let them speak one at a time, in order.
Color marks the kind of category — craft, systems, scale, wonder, passage, or kinship.